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Sinch

Sinch, a Stockholm-based group, sells SMS, WhatsApp and other channels through its Conversation API and one-time codes through its Verification API. SMS rates are published per country with a prepaid self-serve account, while WhatsApp needs a postpay account arranged through Sinch.

SMSOTP & verificationWhatsApp Business API

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Overall rating

72.4coverage 80 % · evidence moderateVisit sinch.com

Strengths, weaknesses and fit

Strengths

  • Official MCP server
  • Official agent skills published
  • OAuth 2.0 (client credentials)
  • Test mode or test credentials documented

Weaknesses

  • No permanent free tier
  • WhatsApp Business API pricing only through sales
  • Signed webhooks without replay protection

Not a fit if…

  • you need to run in production without paying
  • you want to compare prices before talking to sales
  • you need replay-safe webhook verification out of the box

Generated from threshold rules over the dated facts below, not written by hand. Rules with unverified inputs are skipped.

SMS: Conversation API (SMS channel)

checked
SupportNativeOfficial docsGetting started with an SMS channel (Conversation API)
OutboundYesOfficial docsSMS channel message support
InboundYesOfficial docsSMS channel message supportSinch SMS pricing
Two-way messagingYesOfficial docsSMS channel message supportSinch SMS pricing
Delivery receiptsYesOfficial docsSMS channel message support
Sender typesYesOfficial docsSinch SMS pricingSMS channel properties
Number provisioning via APIYesOfficial docsSinch developer docs llms.txtSinch Skills
Sender registration supportYesOfficial docs10DLC Brand and Campaign Registration APIToll-free number verification (Registration API)
Opt-out handlingYesOfficial docsConsent management (opt-in / opt-out)
MMS / RCSYesOfficial docsConversation API channelsSinch Skills
SchedulingYesOfficial docsConversation Batch API OpenAPI specificationSMS API OpenAPI specification
Segment and Unicode rules documentedYesOfficial docsSMS character support and long messagesSMS channel properties
CountryAvailabilitySender typesRestrictions
United StatesYesOfficial docsSinch SMS pricing10DLC long code (registration required), toll-free (verification), short codeOfficial docsSinch SMS pricing10DLC Brand and Campaign Registration API10DLC brands and campaigns and toll-free numbers go through Sinch's registration flow; carrier fees apply to 10DLC, toll-free and short-code traffic. Alphanumeric sender IDs are not supported.Official docsSinch SMS pricing10DLC Brand and Campaign Registration API
BrazilYesOfficial docsSinch SMS pricingSMS API reference (standalone SMS REST API)——
MexicoYesOfficial docsSinch SMS pricing——

OTP & verification: Verification API

checked
SupportNativeOfficial docsVerification API reference
OutboundYesOfficial docsVerification API reference
Channels smsYesOfficial docsVerification API reference
Channels whatsappYesOfficial docsVerification API OpenAPI specificationSinch Skills
Channels voiceYesOfficial docsVerification API reference
Channels emailNoOfficial docsVerification API OpenAPI specification
Managed codesYesOfficial docsVerification API referenceVerification API OpenAPI specification
Fraud protectionPartialOfficial docsVerification API overview
Rate limitingYesOfficial docsVerification API OpenAPI specification
Silent network authYesOfficial docsVerification API reference
Localized templatesYesOfficial docsVerification API referenceSinch SMS Verification
AnalyticsYesOfficial docsVerification API overviewSinch developer docs llms.txt
CountryAvailability
United StatesYesOfficial docsVerification API reference
Brazil—
Mexico—

WhatsApp Business API: WhatsApp Business API through the Conversation API

checked
SupportNativeOfficial docsGetting started with a WhatsApp channel
OutboundYesOfficial docsWhatsApp channel message support
InboundYesOfficial docsWhatsApp channel message supportConversation API callbacks
Official Meta partnerYesOfficial, otherSinch WhatsApp Business API
Embedded signupYesOfficial docsGetting started with a WhatsApp channelEmbedded Signup for creating a WhatsApp Sender (Provisioning API)
Template APIYesOfficial docsWhatsApp template messagesEmbedded Signup for creating a WhatsApp Sender (Provisioning API)
Interactive messagesYesOfficial docsWhatsApp channel message supportWhatsApp template messages
Media messagesYesOfficial docsWhatsApp channel message support
FlowsPartialOfficial docsWhatsApp Flows
Inbound webhooksYesOfficial docsWhatsApp channel message supportConversation API callbacks
Shared inboxPartialOfficial docsSinch Engage pricing plans
Payment links in messagesYesOfficial docsWhatsApp template messages
In-chat paymentsPartialOfficial docsWhatsApp Payments: BrazilWhatsApp template messages
Native payment-provider integrationNoOfficial docsWhatsApp Payments: Brazil

Sinch pricing

checked

Prices as printed on the vendor's pages, in the vendor's currency. Scenario totals are computed from the listed components; carrier and Meta pass-through fees are shown separately and are not in the totals.

SMS

PlanUnited StatesBrazilMexicoSource
Pay as you go
$0.0078 / sms segment
10DLC long code
10DLC number: $1.00
US carrier fees (not in totals)
$0.0327 / sms segment
one-way
$0.1030 / sms segment
one-way
Official docs
checked
  • 1,000 outbound SMS / month: United States $8.80 on Pay as you go (10DLC long code) · Brazil $32.70 on Pay as you go (one-way) · Mexico $103.00 on Pay as you go (one-way)

OTP & verification

Same prices in United States, Brazil and Mexico.

PlanPriceSource
Verification API (per request)—Official docs
checked

WhatsApp Business API

Same prices in United States, Brazil and Mexico.

PlanPriceFeesSource
Conversation API (postpay account)Contact sales
Meta per-message fee (not in totals)
Official docs
checked

SMS: free access

Free forever: NoneOfficial docsSinch SMS pricingSinch Build developer console

Trial: See detailsOfficial, otherSinch Build developer consoleTexting sandbox for the Sinch SMS API

· no card required · Trial credit on sign-up, a default project, service plan, API token and one Sinch test number. Test sends go only to numbers you have verified. The credit amount is published only in a community article that could not be read (EXTRACTION_FAILED).

OTP & verification: free access

Free forever: NoneOfficial docsVerification API overview

Trial: See detailsOfficial, otherSinch Build developer console

· no card required · The account-level sign-up trial credit; the Build page places Verification under the same account. Whether trial accounts can run every verification method is not stated.

WhatsApp Business API: free access

Free forever: NoneOfficial docsGetting started with a WhatsApp channel

Trial: NoneOfficial docsGetting started with a WhatsApp channel

Developer & AI readiness

checked

MCP server

Official · local

Webhook signatures

Signed

Official docs

Built-in AI features

AI inside the product, not an API for building your own.

  • AI content generationYesOfficial docs
  • AI chatbotYesOfficial, other

Sources: Sinch Engage pricing plans · Sinch WhatsApp Business API · checked

No-code and manual editing

Workflow builderYesOfficial docsSinch Engage pricing plans
Template editorYesOfficial docsWhatsApp Max Price feature on the Marketing Messages APIWhatsApp template messages
Chatbot builderYesOfficial, otherSinch WhatsApp Business API

Works with AI app builders

Server code needed on every builder: YesOfficial docsAccess keysConversation API callbacks

PlatformNative integrationOfficial guideSecrets
Claude CodeYesOfficial docssinch/sinch-pluginsUsing AI tools with Conversation APIdevelopers.sinch.com/docs/ai-support/sinch-skil…Official docsSinch SkillsClaude Code settings `env` (CONVERSATION_PROJECT_ID, CONVERSATION_KEY_ID, CONVERSATION_KEY_SECRET, CONVERSATION_REGION, CONVERSATION_APP_ID)Official docssinch/sinch-plugins
CursorYesOfficial docssinch/sinch-pluginsUsing AI tools with Conversation APIdevelopers.sinch.com/docs/conversation/ai-suppo…Official docsUsing AI tools with Conversation API—
LovableNoOfficial, otherLovable docs index (llms.txt)——

Paying and getting support locally

How customers pay the provider itself — separate from payment scenarios for your buyers.

United States

Billing methodsprepaid balance (credit card), direct debit, postpay account (through an account manager)Official docsSinch Terms of Service (self-serve sign-up)Sinch Privacy Notice
Billing currenciesUSDOfficial docsSinch SMS pricing
Local entity / tax invoiceYesOfficial docsSinch Terms of Service (self-serve sign-up)
Interface languagesenOfficial docsSinch SMS pricing
Docs languagesenOfficial docsSinch developer docs llms.txt
Support phoneSee detailsOfficial, otherSinch SMS pricing
Local officeYesOfficial docsSinch Terms of Service (self-serve sign-up)Sinch SMS pricing

Brazil

Billing methodsprepaid balance (credit card), direct debit, postpay account (through an account manager)Official docsSinch Terms of Service (self-serve sign-up)Sinch Privacy Notice
Billing currenciesUSD, EUR, GBPOfficial docsSinch SMS pricingSinch SMS pricing (Portuguese)
Local entity / tax invoiceNoOfficial docsSinch Terms of Service (self-serve sign-up)
Interface languagesen, ptOfficial docsSinch SMS pricing (Portuguese)Sinch Portuguese site
Docs languagesenOfficial docsSinch developer docs llms.txt

Mexico

Billing methodsprepaid balance (credit card), direct debit, postpay account (through an account manager)Official docsSinch Terms of Service (self-serve sign-up)Sinch Privacy Notice
Billing currenciesUSD, EUR, GBPOfficial docsSinch SMS pricingSinch SMS pricing (Spanish)
Local entity / tax invoiceNoOfficial docsSinch Terms of Service (self-serve sign-up)
Interface languagesen, esOfficial docsSinch SMS pricing (Spanish)Sinch Spanish site
Docs languagesenOfficial docsSinch developer docs llms.txt

Compliance & data protection

checked

What the vendor documents publicly. This is not a legal assessment and not a certification.

Data processing agreementYesOfficial docsSinch Data Processing Agreement
Subprocessor listYesOfficial docsSinch sub-processors
Data residency optionsPartialOfficial docsSMS API reference (standalone SMS REST API)Conversation API reference overview
Residency regionsUS, EU (Ireland, Sweden), Brazil, Australia, CanadaOfficial docsSMS API reference (standalone SMS REST API)Conversation API reference overview
Transfer mechanismsEU Standard Contractual Clauses (Commission Decision 2021/914), UK Addendum to the EU SCCsOfficial docsSinch Data Processing AgreementSinch Privacy Notice
Security documentationISO 27001:2022, SOC 2 Type II, SOC 2 Type I, HIPAA, HECVAT, GDPROfficial, otherSinch Trust CenterSinch Verification API
Use of customer data for AI trainingPartialOfficial docsArtificial Intelligence Supplemental Terms and ConditionsSinch sub-processors
Local law page (BR)PartialOfficial docsSinch Data Processing Agreement
Local law page (MX)PartialOfficial docsSinch Data Processing Agreement

How the rating is built

Methodology 2026.09-pre · weights of unknown criteria are redistributed; coverage shows how much of the score rests on verified facts.
CriterionWeightResultBasis
Pricing & Free Tier (25)29.2 / 100coverage 40 %
Free access (sms)2.0840 %no free-forever tier; trial or creditssrcsrcsrc
Pricing transparency (sms)1.2550 %public partialsrcsrc
Free access (otp)2.0840 %no free-forever tier; trial or creditssrcsrc
Pricing transparency (otp)1.2550 %public partialsrcsrc
Free access (whatsapp)2.080 %no free tier, trial or creditssrc
Pricing transparency (whatsapp)1.250 %contact salessrcsrcsrc
Developer & AI Readiness (28)78.3 / 100coverage 93 %
MCP7.7089 %official (local)srcsrcsrc
Agent skills2.10100 %officialsrcsrcsrc
Llms.txt0.70100 %publishedsrcsrc
OpenAPI0.70100 %publishedsrcsrc
AI docs0.70100 %publishedsrcsrc
Scoped keys1.4050 %partialsrc
OAuth4.48100 %yessrcsrc
Webhook signing1.9670 %signedsrcsrcsrc
SDKs2.2470 %4 official SDK languagessrcsrc
Test mode2.2450 %yessrcsrc
Idempotency1.680 %nosrcsrcsrc
Reputation & Reviews (25)65.8 / 100coverage 100 %
Review platforms25.0066 %global data: g2 4.4/5 (1,298), trustpilot 1.5/5 (31)
Channel Coverage (10)100.0 / 100coverage 100 %
Channel groups10.00100 %7 channel groups (native = 1, partner = 0.5); 1 not verified, cannot change the score (full at 5)srcsrcsrc
Category Functionality (8)87.1 / 100coverage 94 %
Two-way messaging (sms)0.27100 %yessrcsrc
Delivery receipts (sms)0.37100 %yessrc
Sender types (sms)0.37100 %yessrcsrc
Number provisioning via API (sms)0.21100 %yessrcsrc
Sender registration support (sms)0.27100 %yessrcsrc
Opt-out handling (sms)0.27100 %yessrc
MMS / RCS (sms)0.16100 %yessrcsrcsrc
Scheduling (sms)0.13100 %yessrcsrc
Segment and Unicode rules documented (sms)0.13100 %yessrcsrc
Channels sms (otp)0.27100 %yessrc
Channels whatsapp (otp)0.27100 %yessrcsrc
Channels voice (otp)0.16100 %yessrc
Channels email (otp)0.160 %nosrc
Managed codes (otp)0.37100 %yessrcsrc
Fraud protection (otp)0.4850 %partialsrc
Rate limiting (otp)0.27100 %yessrc
Silent network auth (otp)0.21100 %yessrc
Localized templates (otp)0.21100 %yessrcsrc
Analytics (otp)0.27100 %yessrcsrc
Official Meta partner (whatsapp)0.27100 %yessrc
Embedded signup (whatsapp)0.21100 %yessrcsrc
Template API (whatsapp)0.37100 %yessrcsrc
Interactive messages (whatsapp)0.27100 %yessrcsrc
Media messages (whatsapp)0.13100 %yessrc
Flows (whatsapp)0.2150 %partialsrc
Inbound webhooks (whatsapp)0.27100 %yessrcsrc
Shared inbox (whatsapp)0.1350 %partialsrc
Payment links in messages (whatsapp)0.27100 %yessrc
In-chat payments (whatsapp)0.2750 %partialsrcsrc
Native payment-provider integration (whatsapp)0.270 %nosrc
Localization & Regional Support (2)100.0 / 100coverage 100 %
Languages2.00100 %3 of 3 target languages (en, pt, es)srcsrcsrc

Weights and rules: rating methodology.

Sinch integration guides

Sources

  1. Sinch Trust Center — other, checked 23 September 2026
  2. Sinch about us — other, checked 23 September 2026
  3. Sinch SMS pricing — pricing, checked 24 September 2026
  4. Sinch SMS pricing (Portuguese) — pricing, checked 23 September 2026
  5. Sinch SMS pricing (Spanish) — pricing, checked 23 September 2026
  6. Sinch pricing overview — pricing, checked 24 September 2026
  7. Sinch Engage pricing plans — pricing, checked 23 September 2026
  8. Sinch WhatsApp Business API — other, checked 23 September 2026
  9. Sinch Verification API — other, checked 23 September 2026
  10. Sinch SMS Verification — other, checked 23 September 2026
  11. Sinch Build developer console — other, checked 23 September 2026
  12. Texting sandbox for the Sinch SMS API — other, checked 23 September 2026
  13. Sinch short codes — other, checked 23 September 2026
  14. Sinch Portuguese site — other, checked 23 September 2026
  15. Sinch Spanish site — other, checked 23 September 2026
  16. SMS API reference (standalone SMS REST API) — docs, checked 23 September 2026
  17. SMS API OpenAPI specification — docs, checked 24 September 2026
  18. SMS character support and long messages — docs, checked 23 September 2026
  19. Getting started with an SMS channel (Conversation API) — docs, checked 23 September 2026
  20. SMS channel message support — docs, checked 23 September 2026
  21. SMS channel properties — docs, checked 23 September 2026
  22. SMS channel best practices — docs, checked 23 September 2026
  23. 10DLC Brand and Campaign Registration API — docs, checked 23 September 2026
  24. Toll-free number verification (Registration API) — docs, checked 23 September 2026
  25. Conversation API reference overview — docs, checked 23 September 2026
  26. Conversation API OpenAPI specification — docs, checked 24 September 2026
  27. Conversation API channels — docs, checked 23 September 2026
  28. Sinch Push channel — docs, checked 23 September 2026
  29. Conversation API callbacks — docs, checked 24 September 2026
  30. Conversation Batch API — docs, checked 23 September 2026
  31. Conversation Batch API OpenAPI specification — docs, checked 24 September 2026
  32. Getting started with a WhatsApp channel — docs, checked 23 September 2026
  33. WhatsApp channel message support — docs, checked 23 September 2026
  34. WhatsApp template messages — docs, checked 23 September 2026
  35. WhatsApp Flows — docs, checked 23 September 2026
  36. WhatsApp Payments: Brazil — docs, checked 23 September 2026
  37. WhatsApp Max Price feature on the Marketing Messages API — docs, checked 23 September 2026
  38. Embedded Signup for creating a WhatsApp Sender (Provisioning API) — docs, checked 23 September 2026
  39. Verification API overview — docs, checked 24 September 2026
  40. Verification API reference — docs, checked 23 September 2026
  41. Verification API OpenAPI specification — docs, checked 24 September 2026
  42. Verification application signed request — docs, checked 23 September 2026
  43. Verification callback request signing — docs, checked 24 September 2026
  44. OAuth 2.0 authentication — docs, checked 24 September 2026
  45. Access keys — docs, checked 23 September 2026
  46. Sinch developer docs llms.txt — docs, checked 24 September 2026
  47. Using AI tools with Conversation API — docs, checked 23 September 2026
  48. Sinch Skills — docs, checked 23 September 2026
  49. sinch/skills — repo, checked 24 September 2026
  50. sinch/sinch-plugins — repo, checked 24 September 2026
  51. sinch/sinch-mcp-server (Sinch MCP Server — Developer Preview) — repo, checked 24 September 2026
  52. @sinch/mcp on npm — registry, checked 24 September 2026
  53. Sinch GitHub organisation (SDK repositories) — repo, checked 24 September 2026
  54. Lovable docs index (llms.txt) — platform-docs, checked 23 September 2026