Zenvia
Zenvia, a Brazilian company based in São Paulo, sells WhatsApp, SMS, RCS, e-mail and a two-factor authentication API through Zenvia Customer Cloud. Plans combine a software plan with a monthly channel package priced in BRL in Brazil and in MXN in Mexico; Brazilian customers pay by card or boleto.
Transactional emailWhatsApp Business APISMSOTP & verification
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Strengths, weaknesses and fit
Strengths
Weaknesses
- No permanent free tier
- OTP & verification pricing only through sales
- Only third-party MCP servers, none published by the vendor
- Webhooks are not signed
- No OAuth 2.0 — API keys only
- No restricted (scoped) API keys
- Limited review base (72 reviews across aggregators)
Not a fit if…
- you need to run in production without paying
- you want to compare prices before talking to sales
- your agent needs a vendor-supported MCP server
- you must verify that callbacks really come from the provider
- you build a multi-tenant app that acts on customers' own accounts
- you want least-privilege keys for AI-generated code
- you want many independent customer reviews before choosing
Generated from threshold rules over the dated facts below, not written by hand. Rules with unverified inputs are skipped.
Transactional email: Zenvia E-mail channel (Zenvia APIs and Customer Cloud)
checked| Country | Availability | Payment scenarios |
|---|---|---|
| Brazil | YesOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)Cadastrar domínio e adicionar endereço de e-mail (e-mail domain setup) | PartialOfficial docsZenvia APIs v2 reference (Redoc) |
| Mexico | YesOfficial docsPlanes y precios de Zenvia Customer Cloud (Mexico, USD/MXN toggle) | PartialOfficial docsZenvia APIs v2 reference (Redoc) |
| United States | — | — |
WhatsApp Business API: WhatsApp Business API via Zenvia Customer Cloud and Zenvia APIs
checked| Country | Availability | Restrictions | Payment scenarios |
|---|---|---|---|
| Brazil | YesOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)Como conectar uma linha de WhatsApp à Zenvia (connecting a WhatsApp number) | The number must be linked to a CNPJ and the business verified in Meta Business Manager; the number cannot stay active in the WhatsApp or WhatsApp Business app. Templates need Meta approval and can be paused (3 h, then 6 h) and disabled for quality issues.Official docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)Como conectar uma linha de WhatsApp à Zenvia (connecting a WhatsApp number) | YesOfficial docsZenvia APIs v2 reference (Redoc)Enviar PIX e links de pagamento com Pagar.me (Pix and payment links with Pagar.me) |
| Mexico | YesOfficial docsPlanes y precios de Zenvia Customer Cloud (Mexico, USD/MXN toggle) | — | PartialOfficial docsIntegrar o Mercado Pago ao Atendimento comercialIntegrar o PayPal ao Atendimento comercial |
| United States | — | — | — |
SMS: Zenvia SMS (Zenvia APIs SMS channel)
checked| Country | Availability | Sender types | Restrictions | Payment scenarios |
|---|---|---|---|---|
| Brazil | YesOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)Regras para envio de mensagem SMS (SMS sending rules) | short code, dedicated LA (Large Account) number, alphanumeric sender ID (brand name)Vendor claimZenvia SMS product page (Brazil) | Political content is prohibited except for bodies authorized by ANATEL; election rules apply (links must be reported to the electoral courts and hosted in Brazil); operator names and logos may not be used; anonymous senders are prohibited; every message needs an opt-out mechanism and removals within 48 hours. Concatenated messages are billed as several SMS, and SMS are billed whether or not they are delivered. All SMS pass Zenvia's spam analysis; blocked SMS are charged.Official docsAnexo V – Termos de Uso dos Planos de Software e Canais (plan and channel terms)Bloqueio de SMS por análise de spam (SMS blocked by spam analysis) | PartialOfficial docsZenvia SMS product page (Brazil)Bloqueio de SMS por análise de spam (SMS blocked by spam analysis) |
| Mexico | YesOfficial docsPlanes y precios de Zenvia Customer Cloud (Mexico, USD/MXN toggle)Zenvia SMS product page (Mexico) | short codeVendor claimZenvia SMS product page (Mexico) | — | — |
| United States | — | — | — | — |
OTP & verification: Two Factor Authentication API (Zenvia APIs 2FA)
checked| Support | NativeOfficial docsZenvia APIs v2 reference (Redoc) |
|---|---|
| Outbound | YesOfficial docsZenvia APIs v2 reference (Redoc) |
| Channels sms | YesOfficial docsZenvia APIs v2 reference (Redoc) |
| Channels whatsapp | YesOfficial docsZenvia APIs v2 reference (Redoc)Zenvia APIs OpenAPI document (openapi.json) |
| Channels voice | NoOfficial docsZenvia APIs v2 reference (Redoc) |
| Channels email | YesOfficial docsZenvia APIs v2 reference (Redoc) |
| Managed codes | YesOfficial docsZenvia APIs v2 reference (Redoc) |
| Rate limiting | YesOfficial docsZenvia APIs v2 reference (Redoc) |
| Silent network auth | NoOfficial docsZenvia APIs OpenAPI document (openapi.json) |
| Localized templates | YesOfficial docsZenvia APIs v2 reference (Redoc) |
| Country | Availability |
|---|---|
| Brazil | YesOfficial docsZenvia APIs v2 reference (Redoc)Zenvia SMS product page (Brazil) |
| Mexico | YesOfficial docsPlanes y precios de Zenvia Customer Cloud (Mexico, USD/MXN toggle)Zenvia SMS product page (Mexico) |
| United States | — |
Zenvia pricing
checkedPrices as printed on the vendor's pages, in the vendor's currency. Scenario totals are computed from the listed components; carrier and Meta pass-through fees are shown separately and are not in the totals.
Transactional email
- 10,000 emails / month: Brazil BRL 100.00 on Starter + Pacote R$100 · Mexico MXN 400.00 on Starter + Paquete MXN 400
- 100,000 emails / month: Brazil BRL 350.00 on Starter + Pacote R$250 · Mexico MXN 1,270.00 on Starter + Paquete MXN 1,000
WhatsApp Business API
- 1,000 utility template messages / month: Brazil BRL 510.00 on Starter + Pacote R$500 · Mexico MXN 1,818.00 on Starter + Paquete MXN 1,000
- 10,000 utility template messages / month: Brazil BRL 4,700.00 on Starter + Pacote R$2.000 · Mexico MXN 14,972.00 on Starter + Paquete MXN 8,000
SMS
- 1,000 outbound SMS / month: Brazil BRL 100.00 on Starter + Pacote R$100 · Mexico MXN 435.20 on Starter + Paquete MXN 400
OTP & verification
Recorded for Brazil.
| Plan | Price | Source |
|---|---|---|
| Two Factor Authentication API | Contact sales | Official docs
checked |
WhatsApp Business API: free access
Free forever: NoneOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
Trial: NoneOfficial docsCriar conta e login no Zenvia Customer Cloud (sign-up and login)Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
SMS: free access
Free forever: NoneOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
Trial: NoneOfficial docsCriar conta e login no Zenvia Customer Cloud (sign-up and login)Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
OTP & verification: free access
Free forever: NoneOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)Zenvia APIs v2 reference (Redoc)
Trial: NoneOfficial docsCriar conta e login no Zenvia Customer Cloud (sign-up and login)Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
Transactional email: free access
Free forever: NoneOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
Trial: NoneOfficial docsCriar conta e login no Zenvia Customer Cloud (sign-up and login)Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL)
Developer & AI readiness
checkedWebhook signatures
Not signed
Agent skills
None foundOfficial docsBuilt-in AI features
AI inside the product, not an API for building your own.
- AI content generationYesOfficial docs
- AI chatbotYesOfficial docs
- Answers from your knowledge baseYesOfficial docs
- AI APIPartialOfficial docs
- AI personalizationYesOfficial docs
- AI analyticsYesOfficial docs
- Ready-made AI agentYesOfficial docs
Sources: Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL) · Portal do Desenvolvedor Zenvia (developer portal) · Enviar mensagem com IA (AI best-time sending) · Zenvia WhatsApp product page · checked
No-code and manual editing
| Workflow builder | YesOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL) |
|---|---|
| Template editor | YesOfficial docsZenvia APIs v2 reference (Redoc)Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL) |
| Chatbot builder | YesOfficial docsPlanos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL) |
| Edit code and visual together | PartialOfficial docsZenvia APIs OpenAPI document (openapi.json) |
Works with AI app builders
Server code needed on every builder: YesOfficial docsZenvia APIs v2 reference (Redoc)
| Platform | Native integration | Official guide |
|---|---|---|
| Claude Code | NoOfficial docsPortal do Desenvolvedor Zenvia (developer portal)Zenvia GitHub organization | NoneOfficial docsPortal do Desenvolvedor Zenvia (developer portal) |
| Cursor | NoOfficial, otherCursor marketplace, Zenvia slug | NoneOfficial docsPortal do Desenvolvedor Zenvia (developer portal) |
| Replit | NoOfficial, otherReplit docs index (llms.txt) | NoneOfficial docsPortal do Desenvolvedor Zenvia (developer portal) |
| Lovable | NoOfficial, otherLovable docs index (llms.txt) | NoneOfficial docsPortal do Desenvolvedor Zenvia (developer portal) |
Paying and getting support locally
How customers pay the provider itself — separate from payment scenarios for your buyers.
Brazil
Mexico
United States
| Billing methods | bank transferOfficial docsDúvidas sobre consumo e cobranças (consumption and billing FAQ) |
|---|---|
| Billing currencies | USDOfficial docsZenvia Customer Cloud prices (English, USD) |
| Local entity / tax invoice | PartialOfficial docsGeneral Terms of Services (Zenvia Customer Cloud Contract), USA |
| Interface languages | enOfficial docsZenvia Customer Cloud prices (English, USD) |
| Docs languages | en, pt-BR, esOfficial docsCentral de Ajuda Zenvia (help center)Zenvia APIs v2 reference (Redoc) |
| Support phone | NoneOfficial docsComo falar com o suporte técnico da Zenvia (contacting technical support) |
Compliance & data protection
checkedWhat the vendor documents publicly. This is not a legal assessment and not a certification.
| Data processing agreement | YesOfficial docsAcordo de Privacidade e Proteção de Dados Pessoais (DPA)Termos Gerais de Serviços (Contrato Zenvia Customer Cloud), Brazil |
|---|---|
| Subprocessor list | PartialOfficial docsAcordo de Privacidade e Proteção de Dados Pessoais (DPA) |
| Security documentation | ISO/IEC 27001 (certified since 2022), annual third-party penetration testOfficial docsSegurança da Informação (information security)Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL) |
| Use of customer data for AI training | YesOfficial docsAcordo de Privacidade e Proteção de Dados Pessoais (DPA)Termos Gerais de Serviços (Contrato Zenvia Customer Cloud), Brazil |
| Local law page (BR) | YesOfficial docsAcordo de Privacidade e Proteção de Dados Pessoais (DPA)Política de Privacidade (privacy policy) |
| Local law page (MX) | YesOfficial docsTérminos Generales de Servicios (Contrato ZCC), México |
How the rating is built
| Criterion | Weight | Result | Basis |
|---|---|---|---|
| Pricing & Free Tier (25) | 0.0 / 100coverage 31 % | ||
| Free access (transactional-email) | 3.13 | 0 % | no free tier, trial or creditssrcsrc |
| Free access (whatsapp) | 1.56 | 0 % | no free tier, trial or creditssrcsrc |
| Free access (sms) | 1.56 | 0 % | no free tier, trial or creditssrcsrc |
| Free access (otp) | 1.56 | 0 % | no free tier, trial or creditssrcsrcsrc |
| Developer & AI Readiness (28) | 22.2 / 100coverage 100 % | ||
| MCP | 7.70 | 22 % | third party (local)srcsrcsrc |
| Agent skills | 2.10 | 0 % | not availablesrcsrc |
| Assistant apps | 0.70 | 0 % | 0 official assistant appssrcsrc |
| Llms.txt | 0.70 | 0 % | none foundsrc |
| OpenAPI | 0.70 | 100 % | publishedsrcsrc |
| AI docs | 0.70 | 0 % | none foundsrcsrc |
| Native AI features | 1.40 | 100 % | 5 of 6 native AI featuressrcsrcsrc |
| Scoped keys | 1.40 | 0 % | nosrcsrc |
| OAuth | 4.48 | 0 % | nosrc |
| Webhook signing | 1.96 | 20 % | unsignedsrcsrc |
| SDKs | 2.24 | 40 % | 2 official SDK languagessrcsrcsrc |
| Test mode | 2.24 | 50 % | partialsrcsrc |
| Idempotency | 1.68 | 0 % | nosrc |
| Reputation & Reviews (25) | 74.4 / 100coverage 100 % | ||
| Review platforms | 25.00 | 74 % | global data: capterra 4.5/5 (71), trustpilot 3.2/5 (1) |
| Channel Coverage (10) | 100.0 / 100coverage 100 % | ||
| Channel groups | 10.00 | 100 % | 7 channel groups (native = 1, partner = 0.5); 1 not verified, cannot change the score (full at 5)srcsrcsrc |
| Category Functionality (8) | 76.0 / 100coverage 86 % | ||
| SMTP relay (transactional-email) | 0.24 | 0 % | nosrcsrcsrc |
| Inbound parsing (transactional-email) | 0.20 | 100 % | yessrcsrc |
| Templates (transactional-email) | 0.20 | 100 % | yessrc |
| Event webhooks (transactional-email) | 0.28 | 50 % | partialsrcsrc |
| Suppression mgmt (transactional-email) | 0.20 | 100 % | yessrc |
| Dedicated IP (transactional-email) | 0.16 | 100 % | yessrc |
| Log retention (transactional-email) | 0.16 | 100 % | yessrc |
| Scheduling (transactional-email) | 0.12 | 50 % | partialsrcsrc |
| Attachments (transactional-email) | 0.08 | 100 % | yessrc |
| Native payment-provider integration (transactional-email) | 0.20 | 0 % | nosrcsrc |
| Official Meta partner (whatsapp) | 0.20 | 100 % | yessrcsrc |
| Embedded signup (whatsapp) | 0.16 | 100 % | yessrc |
| Template API (whatsapp) | 0.28 | 100 % | yessrcsrc |
| Interactive messages (whatsapp) | 0.20 | 100 % | yessrc |
| Media messages (whatsapp) | 0.10 | 100 % | yessrc |
| Flows (whatsapp) | 0.16 | 100 % | yessrcsrc |
| Inbound webhooks (whatsapp) | 0.20 | 100 % | yessrc |
| Shared inbox (whatsapp) | 0.10 | 100 % | yessrcsrc |
| Payment links in messages (whatsapp) | 0.20 | 100 % | yessrcsrcsrc |
| In-chat payments (whatsapp) | 0.20 | 50 % | partialsrc |
| Native payment-provider integration (whatsapp) | 0.20 | 100 % | yessrcsrcsrc |
| Two-way messaging (sms) | 0.20 | 100 % | yessrcsrc |
| Delivery receipts (sms) | 0.28 | 100 % | yessrcsrc |
| Sender types (sms) | 0.28 | 50 % | yessrcsrc |
| Number provisioning via API (sms) | 0.16 | 0 % | nosrc |
| MMS / RCS (sms) | 0.12 | 100 % | yessrcsrcsrc |
| Scheduling (sms) | 0.10 | 50 % | partialsrcsrc |
| Segment and Unicode rules documented (sms) | 0.10 | 100 % | yessrcsrc |
| Payment links in messages (sms) | 0.16 | 50 % | partialsrcsrc |
| Native payment-provider integration (sms) | 0.20 | 0 % | nosrcsrc |
| Channels sms (otp) | 0.20 | 100 % | yessrc |
| Channels whatsapp (otp) | 0.20 | 100 % | yessrcsrc |
| Channels voice (otp) | 0.12 | 0 % | nosrc |
| Channels email (otp) | 0.12 | 100 % | yessrc |
| Managed codes (otp) | 0.28 | 100 % | yessrc |
| Rate limiting (otp) | 0.20 | 100 % | yessrc |
| Silent network auth (otp) | 0.16 | 0 % | nosrc |
| Localized templates (otp) | 0.16 | 100 % | yessrc |
| Localization & Regional Support (2) | 100.0 / 100coverage 100 % | ||
| Languages | 2.00 | 100 % | 3 of 3 target languages (en, pt, es)srcsrcsrc |
| Built-in AI Agent & Chatbot Deployment (2) | 100.0 / 100coverage 100 % | ||
| Ready-to-deploy AI agent | 2.00 | 100 % | yessrcsrc |
Weights and rules: rating methodology.
Zenvia integration guides
Sources
- Planos e Preços da Zenvia Customer Cloud (plans and prices, Brazil, BRL) — pricing, checked 24 September 2026
- Pricing-page package calculator script (calculadora.js) — pricing, checked 24 September 2026
- Planes y precios de Zenvia Customer Cloud (Mexico, USD/MXN toggle) — pricing, checked 24 September 2026
- Zenvia Customer Cloud prices (English, USD) — pricing, checked 23 September 2026
- Novas regras de cobrança do WhatsApp Business 2026 (new WhatsApp billing rules, Zenvia guide) — other, checked 23 September 2026
- Termos Gerais de Serviços (Contrato Zenvia Customer Cloud), Brazil — legal, checked 23 September 2026
- Anexo V – Termos de Uso dos Planos de Software e Canais (plan and channel terms) — legal, checked 23 September 2026
- General Terms of Services (Zenvia Customer Cloud Contract), USA — legal, checked 23 September 2026
- Términos Generales de Servicios (Contrato ZCC), México — legal, checked 23 September 2026
- Acordo de Privacidade e Proteção de Dados Pessoais (DPA) — legal, checked 23 September 2026
- Política de Privacidade (privacy policy) — legal, checked 23 September 2026
- Segurança da Informação (information security) — other, checked 23 September 2026
- Sobre a Zenvia (about) — other, checked 23 September 2026
- Fale conosco (contact page) — other, checked 23 September 2026
- Zenvia investor relations — other, checked 23 September 2026
- Zenvia SMS product page (Brazil) — other, checked 23 September 2026
- Zenvia SMS product page (Mexico) — other, checked 23 September 2026
- Zenvia WhatsApp product page — other, checked 23 September 2026
- Portal do Desenvolvedor Zenvia (developer portal) — docs, checked 24 September 2026
- Zenvia APIs v2 reference (Redoc) — docs, checked 24 September 2026
- Zenvia APIs OpenAPI document (openapi.json) — docs, checked 24 September 2026
- zenvia/zenvia-openapi-spec — repo, checked 23 September 2026
- zenvia/zenvia-sdk-node (Zenvia CPaaS SDK for Node.js) — repo, checked 24 September 2026
- zenvia/zenvia-sdk-java (Zenvia CPaaS SDK for Java) — repo, checked 23 September 2026
- Zenvia GitHub organization — repo, checked 24 September 2026
- zenvia.com llms.txt (Yoast SEO) — other, checked 24 September 2026
- Central de Ajuda Zenvia (help center) — docs, checked 23 September 2026
- Plans and contracts in Zenvia Customer Cloud (English help-center version) — docs, checked 23 September 2026
- Planos e contratos do Zenvia Customer Cloud (plans and contracts) — docs, checked 23 September 2026
- Como alterar a forma de pagamento (changing the payment method) — docs, checked 23 September 2026
- Consultar pagamentos e informações financeiras (payments, boletos and notas fiscais) — docs, checked 23 September 2026
- Dúvidas sobre consumo e cobranças (consumption and billing FAQ) — docs, checked 23 September 2026
- Por que minha cobrança está dividida entre SVA e Licenciamento? (why the bill is split) — docs, checked 23 September 2026
- Como falar com o suporte técnico da Zenvia (contacting technical support) — docs, checked 23 September 2026
- Suporte Instantâneo (Instant Support assistant) — docs, checked 23 September 2026
- Enviar PIX e links de pagamento com Pagar.me (Pix and payment links with Pagar.me) — docs, checked 23 September 2026
- Integrar o Mercado Pago ao Atendimento comercial — docs, checked 23 September 2026
- Integrar o PayPal ao Atendimento comercial — docs, checked 23 September 2026
- Integrações disponíveis no Zenvia Customer Cloud (available integrations) — docs, checked 23 September 2026
- Testes em Sandbox no Zenvia Customer Cloud (Sandbox tests) — docs, checked 23 September 2026
- Criar conta e login no Zenvia Customer Cloud (sign-up and login) — docs, checked 23 September 2026
- Regras para envio de mensagem SMS (SMS sending rules) — docs, checked 23 September 2026
- Bloqueio de SMS por análise de spam (SMS blocked by spam analysis) — docs, checked 23 September 2026
- Agendar o envio de mensagens (scheduling sends) — docs, checked 23 September 2026
- Enviar mensagem com IA (AI best-time sending) — docs, checked 23 September 2026
- Como conectar uma linha de WhatsApp à Zenvia (connecting a WhatsApp number) — docs, checked 23 September 2026
- Regras e definições de uso para WhatsApp (WhatsApp usage rules) — docs, checked 23 September 2026
- Condições e consumo de InteractionZ (Interactionz rules) — docs, checked 23 September 2026
- Tokens e Webhooks para usar nas APIs (API tokens and webhooks) — docs, checked 23 September 2026
- Cadastrar domínio e adicionar endereço de e-mail (e-mail domain setup) — docs, checked 23 September 2026
- Boas práticas para envio de e-mail (ZCC e-mail sending best practices) — docs, checked 24 September 2026
- Central de Ajuda Zenvia — 09. E-mail (help-centre category) — docs, checked 24 September 2026
- Official MCP Registry search for "zenvia" — registry, checked 24 September 2026
- @codespar/mcp-zenvia (third-party MCP server, codespar/mcp-dev-latam) — repo, checked 23 September 2026
- Claude connector directory, Zenvia slug — marketplace, checked 23 September 2026
- Cursor marketplace, Zenvia slug — marketplace, checked 23 September 2026
- Lovable docs index (llms.txt) — platform-docs, checked 23 September 2026
- Replit docs index (llms.txt) — platform-docs, checked 23 September 2026