WATI
WATI, a product of Hong Kong-based Clare.AI Limited, is a WhatsApp Business API platform with a shared team inbox, no-code chatbots, campaigns and a REST API. It sells Growth, Pro and Business subscriptions (USD in the US, BRL in Brazil, MXN in Mexico) and charges WhatsApp messages from a prepaid credit wallet at rate-card prices that include Meta's fee.
WhatsApp Business APIOTP & verification
Card checked · next scheduled re-check within 6 months · Report outdated information
Strengths, weaknesses and fit
Strengths
- Official MCP server
- Restricted API keys with scoped permissions
Weaknesses
- No permanent free tier
- Webhooks are not signed
- OAuth 2.0 only for its MCP server, not for the API
- No maintained official SDK; you call the HTTP API directly
Not a fit if…
- you need to run in production without paying
- you must verify that callbacks really come from the provider
- you build a multi-tenant app that acts on customers' own accounts
- you want an official SDK in your language
Generated from threshold rules over the dated facts below, not written by hand. Rules with unverified inputs are skipped.
WhatsApp Business API: WATI (WhatsApp Business API platform, API V3)
checkedOTP & verification: No verification API: WhatsApp authentication templates sent through the WATI API deliver codes your app generates
checked| Country | Availability |
|---|---|
| United States | YesOfficial docsWEST - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026WATI plans by geo — United States (pricing page data source) |
| Brazil | YesOfficial docsLATAM - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026WATI plans by geo — Brazil (pricing page data source) |
| Mexico | YesOfficial docsLATAM - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026WATI plans by geo — Mexico (pricing page data source) |
WATI pricing
checkedPrices as printed on the vendor's pages, in the vendor's currency. Scenario totals are computed from the listed components; carrier and Meta pass-through fees are shown separately and are not in the totals.
WhatsApp Business API
| Plan | United States | Brazil | Mexico | Source |
|---|---|---|---|---|
| Growth | $0.0061 / whatsapp message $69.00 / month billed monthly Meta per-template fee (United States) (not in totals) | BRL 369.00 / month billed monthly, MAC plan Meta per-template fee (Brazil) (not in totals) | MXN 1,049.00 / month billed monthly, MAC plan Meta per-template fee (Mexico) (not in totals) | Official docs
checked |
- 1,000 utility template messages / month: United States $75.12 on Growth (billed monthly)
- 10,000 utility template messages / month: United States $130.20 on Growth (billed monthly)
WhatsApp Business API: free access
Free forever: NoneOfficial docsWati Pricing (English)Explore Wati with a 7-Day free trial
Trial: See detailsOfficial docsExplore Wati with a 7-Day free trialWati Pricing (English)
7 days · no card required · Messages only to your own WhatsApp number; templates cannot be submitted for approval; chatbots and automations cannot be saved; webhooks and user management are excluded. 'Most Wati API requests are available during the trial.'
OTP & verification: free access
Free forever: NoneOfficial docsWati Pricing (English)Explore Wati with a 7-Day free trial
Trial: See detailsOfficial docsExplore Wati with a 7-Day free trialHow to send OTP on WhatsApp using Wati API
7 days · no card required · Same 7-day trial as WhatsApp: messages only to your own WhatsApp number and templates cannot be submitted for approval, so an authentication template cannot be approved or sent to users during the trial; webhooks are excluded.
Developer & AI readiness
checkedWebhook signatures
Not signed
Official docs
Agent skills
None foundOfficial, otherBuilt-in AI features
AI inside the product, not an API for building your own.
- AI content generationYesVendor claim
- AI chatbotYesOfficial docs
- Answers from your knowledge baseYesOfficial docs
- AI APIPartialOfficial docs
- AI analyticsYesVendor claim
- Ready-made AI agentYesOfficial docs
Sources: Wati AI — Copilot, AI Agents and BYOA · Wati Pricing (English) · Wati Data Processing Agreement · WATI MCP Server · checked
No-code and manual editing
| Workflow builder | YesOfficial docsWati Pricing (English)Understanding Wati's pricing structure |
|---|---|
| Template editor | YesOfficial docsExplore Wati with a 7-Day free trial |
| Chatbot builder | YesOfficial docsWati Pricing (English)How to create and use WhatsApp Flows in Wati |
| Edit code and visual together | PartialOfficial docsWATI API Reference llms.txtWATI API — Endpoint availability by plan |
Works with AI app builders
Server code needed on every builder: YesOfficial docsWATI API — AuthenticationWATI API — Webhooks introduction
| Platform | Native integration | Official guide | Secrets |
|---|---|---|---|
| Claude Code | PartialOfficial docsWATI MCP ServerWhat is a WhatsApp MCP Server? (Wati blog) | docs.wati.io/reference/mcpOfficial docsWATI MCP Server | MCP: OAuth sign-in stored by the client. REST: environment variables (WATI_API_ENDPOINT, WATI_API_TOKEN) or a secrets managerOfficial docsWATI MCP ServerWATI API — Authentication |
| Cursor | PartialOfficial docsWATI MCP Server | docs.wati.io/reference/mcpOfficial docsWATI MCP Server | — |
Paying and getting support locally
How customers pay the provider itself — separate from payment scenarios for your buyers.
United States
| Billing methods | credit card (international online transactions enabled), bank transfer (annual plans)Official docsWati Pricing (English) |
|---|---|
| Local payment methods | NoneOfficial docsWati Pricing (English) |
| Billing currencies | USDOfficial docsWATI plans by geo — United States (pricing page data source)How to top up or add credits in Wati |
| Local entity / tax invoice | NoOfficial docsWati EULA / Terms and Conditions |
| Interface languages | en, zh, es, ptOfficial docsHow to change the language in Wati |
| Docs languages | enOfficial docsWATI API — Introduction (API V3 and legacy V1) |
| Support languages | en, ptOfficial docsWati Pricing (English) |
| Support phone | NoneOfficial docsHow to get help at WatiWati Pricing (English) |
Brazil
| Billing methods | credit card (international online transactions enabled), bank transfer (annual plans)Official docsWati Pricing (English) |
|---|---|
| Local payment methods | NoneOfficial docsPreços do Wati (Portuguese, Brazil) |
| Billing currencies | BRL, USDOfficial docsWATI plans by geo — Brazil (pricing page data source)LATAM - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026 |
| Local entity / tax invoice | NoOfficial docsWati EULA / Terms and Conditions |
| Interface languages | en, zh, es, ptOfficial docsHow to change the language in Wati |
| Docs languages | en, pt-BROfficial docsWATI API — Introduction (API V3 and legacy V1)How to connect your WhatsApp number to Wati (via Embedded Signup - Cloud API) |
| Support languages | en, ptOfficial docsWati Pricing (English) |
| Support phone | NoneOfficial docsHow to get help at WatiWati Pricing (English) |
Mexico
| Billing methods | credit card (international online transactions enabled), bank transfer (annual plans)Official docsWati Pricing (English) |
|---|---|
| Local payment methods | NoneOfficial docsPrecios de Wati (Spanish) |
| Billing currencies | MXN, USDOfficial docsWATI plans by geo — Mexico (pricing page data source)LATAM - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026 |
| Local entity / tax invoice | NoOfficial docsWati EULA / Terms and Conditions |
| Interface languages | en, zh, es, ptOfficial docsHow to change the language in Wati |
| Docs languages | en, esOfficial docsWATI API — Introduction (API V3 and legacy V1)How to connect your WhatsApp number to Wati (via Embedded Signup - Cloud API) |
| Support languages | en, ptOfficial docsWati Pricing (English) |
| Support phone | NoneOfficial docsHow to get help at WatiWati Pricing (English) |
Compliance & data protection
checkedWhat the vendor documents publicly. This is not a legal assessment and not a certification.
| Data processing agreement | YesOfficial docsWati Data Processing Agreement |
|---|---|
| Subprocessor list | YesOfficial docsClare.ai Limited Trust Center (Sprinto)Wati Data Processing Agreement |
| Transfer mechanisms | EU Standard Contractual Clauses (Decision (EU) 2021/914), UK IDTA / UK AddendumOfficial docsWati Data Processing Agreement |
| Security documentation | SOC 2 (Type 1 report), ISO/IEC 27001:2022Official docsClare.ai Limited Trust Center (Sprinto) |
| Use of customer data for AI training | YesOfficial docsClare.ai Limited Trust Center (Sprinto)Wati Data Processing Agreement |
| Local law page (BR) | NoOfficial docsWati Data Processing AgreementWati Privacy Policy |
| Local law page (MX) | NoOfficial docsWati Data Processing AgreementWati Privacy Policy |
How the rating is built
| Criterion | Weight | Result | Basis |
|---|---|---|---|
| Pricing & Free Tier (25) | 53.8 / 100coverage 33 % | ||
| Free access (whatsapp) | 3.13 | 40 % | no free-forever tier; trial or creditssrcsrc |
| Pricing transparency (whatsapp) | 1.88 | 100 % | public self servesrcsrcsrc |
| Free access (otp) | 3.13 | 40 % | no free-forever tier; trial or creditssrcsrcsrc |
| Developer & AI Readiness (28) | 57.7 / 100coverage 93 % | ||
| MCP | 7.70 | 100 % | official (remote)srcsrcsrc |
| Agent skills | 2.10 | 0 % | not availablesrcsrcsrc |
| Llms.txt | 0.70 | 100 % | publishedsrc |
| OpenAPI | 0.70 | 100 % | publishedsrcsrc |
| AI docs | 0.70 | 100 % | publishedsrc |
| Scoped keys | 1.40 | 100 % | yessrcsrcsrc |
| OAuth | 4.48 | 50 % | partialsrcsrcsrc |
| Webhook signing | 1.96 | 20 % | unsignedsrcsrcsrc |
| SDKs | 2.24 | 0 % | 0 official SDK languagessrcsrcsrc |
| Test mode | 2.24 | 50 % | partialsrc |
| Idempotency | 1.68 | 0 % | nosrcsrcsrc |
| Reputation & Reviews (25) | 77.0 / 100coverage 100 % | ||
| Review platforms | 25.00 | 77 % | global data: capterra 4.6/5 (207), g2 4.6/5 (512), trustpilot 3.1/5 (273) |
| Channel Coverage (10) | 70.0 / 100coverage 100 % | ||
| Channel groups | 10.00 | 70 % | 3.5 channel groups (native = 1, partner = 0.5)srcsrcsrc |
| Category Functionality (8) | 47.5 / 100coverage 100 % | ||
| Official Meta partner (whatsapp) | 0.40 | 100 % | yessrcsrc |
| Embedded signup (whatsapp) | 0.32 | 100 % | yessrc |
| Template API (whatsapp) | 0.56 | 100 % | yessrcsrc |
| Interactive messages (whatsapp) | 0.40 | 100 % | yessrcsrcsrc |
| Media messages (whatsapp) | 0.20 | 100 % | yessrcsrc |
| Flows (whatsapp) | 0.32 | 100 % | yessrc |
| Inbound webhooks (whatsapp) | 0.40 | 100 % | yessrcsrcsrc |
| Shared inbox (whatsapp) | 0.20 | 100 % | yessrcsrc |
| Payment links in messages (whatsapp) | 0.40 | 100 % | yessrcsrcsrc |
| In-chat payments (whatsapp) | 0.40 | 0 % | nosrcsrcsrc |
| Native payment-provider integration (whatsapp) | 0.40 | 0 % | nosrcsrcsrc |
| Channels sms (otp) | 0.40 | 0 % | nosrcsrc |
| Channels whatsapp (otp) | 0.40 | 100 % | yessrcsrcsrc |
| Channels voice (otp) | 0.24 | 0 % | nosrcsrc |
| Channels email (otp) | 0.24 | 0 % | nosrcsrc |
| Managed codes (otp) | 0.56 | 0 % | nosrcsrc |
| Fraud protection (otp) | 0.72 | 0 % | nosrcsrc |
| Rate limiting (otp) | 0.40 | 0 % | nosrcsrc |
| Silent network auth (otp) | 0.32 | 0 % | nosrc |
| Localized templates (otp) | 0.32 | 0 % | nosrc |
| Analytics (otp) | 0.40 | 50 % | partialsrcsrc |
| Localization & Regional Support (2) | 100.0 / 100coverage 100 % | ||
| Languages | 2.00 | 100 % | 3 of 3 target languages (en, pt, es)srcsrcsrc |
| Built-in AI Agent & Chatbot Deployment (2) | 100.0 / 100coverage 100 % | ||
| Ready-to-deploy AI agent | 2.00 | 100 % | yessrcsrc |
Weights and rules: rating methodology.
WATI integration guides
Sources
- Wati Pricing (English) — pricing, checked 24 September 2026
- Preços do Wati (Portuguese, Brazil) — pricing, checked 24 September 2026
- Precios de Wati (Spanish) — pricing, checked 24 September 2026
- WATI plans by geo — United States (pricing page data source) — pricing, checked 24 September 2026
- WATI plans by geo — Brazil (pricing page data source) — pricing, checked 24 September 2026
- WATI plans by geo — Mexico (pricing page data source) — pricing, checked 24 September 2026
- WEST - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026 — pricing, checked 24 September 2026
- LATAM - USD Growth/Pro - Wati New Rate card - Updated 1 July 2026 — pricing, checked 24 September 2026
- Understanding Wati's pricing structure — docs, checked 24 September 2026
- Message-Based Pricing: All you need to know — docs, checked 24 September 2026
- How to top up or add credits in Wati — docs, checked 24 September 2026
- Explore Wati with a 7-Day free trial — docs, checked 24 September 2026
- Introducing Pay-as-you-Go (PAYG) Plan — docs, checked 24 September 2026
- How to get help at Wati — docs, checked 23 September 2026
- How to change the language in Wati — docs, checked 23 September 2026
- How to connect your WhatsApp number to Wati (via Embedded Signup - Cloud API) — docs, checked 23 September 2026
- Understanding WhatsApp Business API and Wati — docs, checked 23 September 2026
- Understanding WhatsApp Template Message Categories — docs, checked 23 September 2026
- How to create and use WhatsApp Flows in Wati — docs, checked 23 September 2026
- How to integrate a Payment Gateway with Wati — docs, checked 23 September 2026
- Integrating Wati with PayTabs — docs, checked 23 September 2026
- How to integrate Wati with KPay — docs, checked 23 September 2026
- Integrating Wati with Swipe — docs, checked 23 September 2026
- How to send an order message using the Order Details Template API — docs, checked 23 September 2026
- How to send OTP on WhatsApp using Wati API — docs, checked 24 September 2026
- WATI API Reference llms.txt — docs, checked 24 September 2026
- WATI API — Introduction (API V3 and legacy V1) — docs, checked 24 September 2026
- WATI API — Authentication — docs, checked 24 September 2026
- WATI API — Errors & Rate Limits — docs, checked 24 September 2026
- WATI API — Endpoint availability by plan — docs, checked 23 September 2026
- WATI MCP Server — docs, checked 24 September 2026
- WATI API — Webhooks introduction — docs, checked 24 September 2026
- WATI API — Create webhooks (OpenAPI 3.0.4 definition) — docs, checked 24 September 2026
- WATI API — Rotate Token — docs, checked 23 September 2026
- WATI API — Send a WhatsApp template message — docs, checked 24 September 2026
- WATI API — Send Interactive CTA URL Message — docs, checked 23 September 2026
- WATI webhook — CTA URL Clicked — docs, checked 23 September 2026
- WATI API — Send WhatsApp Pay order detail message (Private Beta) — docs, checked 23 September 2026
- WATI API — Create a template — docs, checked 24 September 2026
- WATI API — Send template messages (v3, POST /api/ext/v3/messageTemplates/send) — docs, checked 24 September 2026
- WATI API — Update a webhook subscription (v3; list/get/update share WebhookDto) — docs, checked 24 September 2026
- WATI MCP OAuth authorization server metadata — docs, checked 24 September 2026
- WATI MCP OAuth protected resource metadata — docs, checked 24 September 2026
- wati-io GitHub organization — repo, checked 24 September 2026
- ClareAI GitHub organization — repo, checked 24 September 2026
- wati-io/wati-mcp-server (local MCP server, API v3) — repo, checked 24 September 2026
- Official MCP Registry search for "wati" — registry, checked 23 September 2026
- Wati EULA / Terms and Conditions — legal, checked 23 September 2026
- Wati Privacy Policy — legal, checked 23 September 2026
- Wati Data Processing Agreement — legal, checked 23 September 2026
- Clare.ai Limited Trust Center (Sprinto) — other, checked 23 September 2026
- About Wati — other, checked 23 September 2026
- Wati AI — Copilot, AI Agents and BYOA — other, checked 24 September 2026
- Voice AI Agent — Wati Astra — other, checked 24 September 2026
- What is a WhatsApp MCP Server? (Wati blog) — blog, checked 23 September 2026
- How to Send OTP on WhatsApp: Setup Guide (Wati blog) — blog, checked 24 September 2026
- Wati integrations library — marketplace, checked 23 September 2026