Botmaker
Botmaker, founded in Argentina in 2016, sells a conversational platform with WhatsApp Business Platform access, AI agents, a live-chat desk, SMS and e-mail channels and a REST API. Plans are priced per conversation (daily user): Standard costs $149 per month in USD and R$600 in Brazil, with WhatsApp's own fees billed on top.
WhatsApp Business APISMSOTP & verification
Card checked · next scheduled re-check within 6 months · Report outdated information
Strengths, weaknesses and fit
Strengths
Weaknesses
- No permanent free tier (WhatsApp Business API, OTP & verification)
- MCP server is community-built, not official
- Webhooks are not signed
- No OAuth 2.0 — API keys only
- No restricted (scoped) API keys
- No maintained official SDK; you call the HTTP API directly
Not a fit if…
- you need WhatsApp Business API or OTP & verification in production without paying
- your agent needs a vendor-supported MCP server
- you must verify that callbacks really come from the provider
- you build a multi-tenant app that acts on customers' own accounts
- you want least-privilege keys for AI-generated code
- you want an official SDK in your language
Generated from threshold rules over the dated facts below, not written by hand. Rules with unverified inputs are skipped.
WhatsApp Business API: WhatsApp Business Platform on Botmaker (Notifications Engine, Bot Designer / AI Agents, live chat, API v2.0)
checked| Country | Availability | Payment scenarios |
|---|---|---|
| United States | YesOfficial, otherAbout BotmakerOur Offices | YesOfficial docsHow to integrate PayPal?Configuration of WhatsApp Buttons and Options Lists |
| Brazil | YesOfficial docsBotmaker | Preços (Portuguese, BRL)Perguntas frequentes (Portuguese FAQ) | YesOfficial docsHow to set up WhatsApp PaymentsHow to integrate Mercado Pago? |
| Mexico | YesOfficial, otherAbout BotmakerOur Offices | YesOfficial docsHow to integrate Mercado Pago?How to integrate PayPal? |
SMS: SMS channel ('Text Messages') through the Notifications Engine and the notifications API
checked| Support | NativeOfficial docsHow to connect channels?Botmaker channels and integrations |
|---|---|
| Outbound | YesOfficial docsBotmaker API OpenAPI 3.0.1 specificationBulk sending using the SMS channel |
| Inbound | YesOfficial docsBulk sending using the SMS channel |
| Two-way messaging | YesOfficial docsBulk sending using the SMS channel |
| Opt-out handling | PartialOfficial docsBotmaker API OpenAPI 3.0.1 specification |
OTP & verification: No verification API: WhatsApp authentication templates sent through the Botmaker API deliver codes your app generates
checked| Country | Availability |
|---|---|
| United States | YesOfficial, otherAbout BotmakerOur Offices |
| Brazil | YesOfficial docsBotmaker | Preços (Portuguese, BRL)Perguntas frequentes (Portuguese FAQ) |
| Mexico | YesOfficial, otherAbout BotmakerOur Offices |
Botmaker pricing
checkedPrices as printed on the vendor's pages, in the vendor's currency. Scenario totals are computed from the listed components; carrier and Meta pass-through fees are shown separately and are not in the totals.
WhatsApp Business API
WhatsApp Business API: free access
Free forever: NoneOfficial docsBotmaker | Prices (English)How to view and manage consumption on the platform?
Trial: —
SMS: free access
Free forever: —
Trial: —
OTP & verification: free access
Free forever: NoneOfficial docsBotmaker | Prices (English)How to view and manage consumption on the platform?
Trial: —
Developer & AI readiness
checkedWebhook signatures
Not signed
Official docs
Agent skills
None foundOfficial, otherBuilt-in AI features
AI inside the product, not an API for building your own.
- AI content generationYesOfficial docs
- AI chatbotYesOfficial docs
- Answers from your knowledge baseYesOfficial docs
- AI APIPartialOfficial docs
- AI analyticsYesOfficial docs
- Ready-made AI agentYesOfficial docs
Sources: How to select a generative artificial intelligence model? · AI Assistant: create and configure agents by chatting in natural language · Botmaker 3.0 Frequently Asked Questions · Capabilities (skills): connect integrations, MCP, and logics to your AI Agents · Botmaker API OpenAPI 3.0.1 specification · How to set up and customize your Quality Score criteria · Botmaker | Prices (English) · checked
No-code and manual editing
| Workflow builder | YesOfficial docsHow to test your chatbot?Botmaker 3.0 Frequently Asked Questions |
|---|---|
| Template editor | YesOfficial docsHow to create templates for notification management? |
| Chatbot builder | YesOfficial docsHow to test your chatbot?AI Assistant: create and configure agents by chatting in natural language |
| Edit code and visual together | PartialOfficial docsAI Assistant: create and configure agents by chatting in natural languageInstall BM-CLI on your PC |
Works with AI app builders
Server code needed on every builder: YesOfficial docsHow to Send and Receive Messages via API?How to access Botmaker API v2.0?
| Platform | Native integration |
|---|---|
| Claude Code | NoOfficial, otherbotmaker-com GitHub organizationbotmaker-org GitHub organization |
| Lovable | NoOfficial, otherLovable docs index (llms.txt) |
Paying and getting support locally
How customers pay the provider itself — separate from payment scenarios for your buyers.
United States
| Billing methods | credit card, bank debit cardOfficial docsBotmaker FAQs (English)How to view and manage consumption on the platform? |
|---|---|
| Billing currencies | USDOfficial docsBotmaker | Prices (English) |
| Interface languages | en, es, pt-BROfficial docsBotmaker home page (footer badges)Botmaker Help Center (language switch en / es / pt) |
| Docs languages | en, es, pt-BROfficial docsBotmaker Help Center (language switch en / es / pt)Botmaker API 2.0 reference (Stoplight Elements) |
| Support languages | en, es, pt-BROfficial docsBotmaker Help Center (language switch en / es / pt)Contact |
| Support phone | NoneOfficial, otherContactBusiness Details (legal business names and addresses) |
| Local office | YesOfficial, otherOur OfficesSon argentinos, crean chatbots para miles de empresas (Forbes Argentina) |
Brazil
| Billing methods | boleto bancário (bank payment slip), credit cardOfficial docsPerguntas frequentes (Portuguese FAQ) |
|---|---|
| Local payment methods | BoletoOfficial docsPerguntas frequentes (Portuguese FAQ) |
| Billing currencies | BRLOfficial docsBotmaker | Preços (Portuguese, BRL)Custo de funcionalidades (add-on costs, BRL) |
| Local entity / tax invoice | PartialOfficial docsBusiness Details (legal business names and addresses) |
| Interface languages | pt-BR, en, esOfficial docsBotmaker home page (footer badges)Botmaker Help Center (language switch en / es / pt) |
| Docs languages | pt-BR, en, esOfficial docsBotmaker Help Center (language switch en / es / pt)Botmaker API 2.0 reference (Stoplight Elements) |
| Support languages | pt-BR, en, esOfficial docsBotmaker Help Center (language switch en / es / pt)Botmaker | Preços (Portuguese, BRL) |
| Support phone | NoneOfficial, otherBusiness Details (legal business names and addresses)Contact |
| Local office | YesOfficial docsBusiness Details (legal business names and addresses)Our Offices |
Mexico
| Billing methods | credit card, bank debit cardOfficial docsPreguntas frecuentes (Spanish FAQ) |
|---|---|
| Billing currencies | USDOfficial docsPrecios | Botmaker (Spanish) |
| Local entity / tax invoice | NoOfficial, otherBusiness Details (legal business names and addresses) |
| Interface languages | es, en, pt-BROfficial docsBotmaker home page (footer badges)Botmaker Help Center (language switch en / es / pt) |
| Docs languages | es, en, pt-BROfficial docsBotmaker Help Center (language switch en / es / pt)Botmaker API 2.0 reference (Stoplight Elements) |
| Support languages | es, en, pt-BROfficial docsBotmaker Help Center (language switch en / es / pt)Contact |
| Support phone | NoneOfficial, otherContactBusiness Details (legal business names and addresses) |
| Local office | YesOfficial, otherOur OfficesSon argentinos, crean chatbots para miles de empresas (Forbes Argentina) |
Compliance & data protection
checkedWhat the vendor documents publicly. This is not a legal assessment and not a certification.
| Data residency options | NoOfficial docsBotmaker Privacy Policy |
|---|---|
| Security documentation | ISO/IEC 27001 (vendor states), SOC 2 Type II (footer badge)Vendor claimDevelopers (Botmaker API landing page)About Botmaker |
| Use of customer data for AI training | PartialOfficial docsBotmaker Privacy Policy |
| Local law page (BR) | PartialOfficial docsPrivacy Policy at Botmaker (data and file retention settings)Developers (Botmaker API landing page) |
How the rating is built
| Criterion | Weight | Result | Basis |
|---|---|---|---|
| Pricing & Free Tier (25) | 42.3 / 100coverage 22 % | ||
| Free access (whatsapp) | 2.08 | 40 % | no free-forever tier; trial or creditssrcsrcsrc |
| Pricing transparency (whatsapp) | 1.25 | 50 % | public partialsrcsrcsrc |
| Free access (otp) | 2.08 | 40 % | no free-forever tier; trial or creditssrcsrcsrc |
| Developer & AI Readiness (28) | 15.1 / 100coverage 93 % | ||
| MCP | 7.70 | 22 % | community (remote)srcsrcsrc |
| Agent skills | 2.10 | 0 % | not availablesrcsrc |
| Llms.txt | 0.70 | 0 % | none foundsrc |
| OpenAPI | 0.70 | 100 % | publishedsrcsrcsrc |
| AI docs | 0.70 | 0 % | none foundsrcsrcsrc |
| Scoped keys | 1.40 | 0 % | nosrcsrc |
| OAuth | 4.48 | 0 % | nosrcsrc |
| Webhook signing | 1.96 | 20 % | unsignedsrcsrcsrc |
| SDKs | 2.24 | 0 % | 0 official SDK languagessrcsrcsrc |
| Test mode | 2.24 | 50 % | partialsrcsrc |
| Idempotency | 1.68 | 0 % | nosrc |
| Reputation & Reviews (25) | 82.0 / 100coverage 100 % | ||
| Review platforms | 25.00 | 82 % | global data: capterra 5/5 (1), g2 4.5/5 (289), trustpilot 2.9/5 (2) |
| Channel Coverage (10) | 100.0 / 100coverage 100 % | ||
| Channel groups | 10.00 | 100 % | 7 channel groups (native = 1, partner = 0.5)srcsrcsrc |
| Category Functionality (8) | 56.8 / 100coverage 73 % | ||
| Official Meta partner (whatsapp) | 0.27 | 100 % | yessrcsrcsrc |
| Embedded signup (whatsapp) | 0.21 | 100 % | yessrc |
| Template API (whatsapp) | 0.37 | 100 % | yessrcsrcsrc |
| Interactive messages (whatsapp) | 0.27 | 100 % | yessrcsrc |
| Media messages (whatsapp) | 0.13 | 100 % | yessrcsrc |
| Flows (whatsapp) | 0.21 | 100 % | yessrc |
| Inbound webhooks (whatsapp) | 0.27 | 100 % | yessrcsrc |
| Shared inbox (whatsapp) | 0.13 | 100 % | yessrcsrc |
| Payment links in messages (whatsapp) | 0.27 | 100 % | yessrcsrcsrc |
| In-chat payments (whatsapp) | 0.27 | 50 % | partialsrc |
| Native payment-provider integration (whatsapp) | 0.27 | 100 % | yessrcsrcsrc |
| Two-way messaging (sms) | 0.27 | 100 % | yessrc |
| Opt-out handling (sms) | 0.27 | 50 % | partialsrc |
| Channels sms (otp) | 0.27 | 0 % | nosrcsrc |
| Channels whatsapp (otp) | 0.27 | 100 % | yessrcsrcsrc |
| Channels voice (otp) | 0.16 | 0 % | nosrcsrc |
| Channels email (otp) | 0.16 | 0 % | nosrcsrc |
| Managed codes (otp) | 0.37 | 0 % | nosrc |
| Fraud protection (otp) | 0.48 | 0 % | nosrcsrc |
| Rate limiting (otp) | 0.27 | 0 % | nosrc |
| Silent network auth (otp) | 0.21 | 0 % | nosrc |
| Localized templates (otp) | 0.21 | 0 % | nosrcsrc |
| Analytics (otp) | 0.27 | 50 % | partialsrcsrc |
| Localization & Regional Support (2) | 100.0 / 100coverage 100 % | ||
| Languages | 2.00 | 100 % | 3 of 3 target languages (en, pt, es)srcsrcsrc |
| Built-in AI Agent & Chatbot Deployment (2) | 100.0 / 100coverage 100 % | ||
| Ready-to-deploy AI agent | 2.00 | 100 % | yessrcsrc |
Weights and rules: rating methodology.
Sources
- Botmaker home page (footer badges) — other, checked 24 September 2026
- About Botmaker — other, checked 23 September 2026
- Our Offices — other, checked 23 September 2026
- Business Details (legal business names and addresses) — legal, checked 23 September 2026
- Contact — other, checked 23 September 2026
- Alejandro Zuzenberg, CEO de Botmaker, anunció nuevas soluciones de IA (Botmaker news) — blog, checked 23 September 2026
- Dos exGoogle crearon una plataforma de chatbots (El Cronista, 26 Nov 2024) — other, checked 23 September 2026
- Son argentinos, crean chatbots para miles de empresas (Forbes Argentina) — other, checked 23 September 2026
- Botmaker recibe el premio P1 Markets de WhatsApp (Botmaker news) — blog, checked 23 September 2026
- Botmaker Privacy Policy — legal, checked 23 September 2026
- Developers (Botmaker API landing page) — other, checked 23 September 2026
- Botmaker | Prices (English) — pricing, checked 24 September 2026
- Precios | Botmaker (Spanish) — pricing, checked 24 September 2026
- Botmaker | Preços (Portuguese, BRL) — pricing, checked 24 September 2026
- Botmaker FAQs (English) — pricing, checked 24 September 2026
- Preguntas frecuentes (Spanish FAQ) — pricing, checked 24 September 2026
- Perguntas frequentes (Portuguese FAQ) — pricing, checked 24 September 2026
- Otras funcionalidades disponibles en Botmaker (add-on costs, USD) — pricing, checked 24 September 2026
- Custo de funcionalidades (add-on costs, BRL) — pricing, checked 24 September 2026
- WhatsApp Solution Provider | Botmaker — other, checked 23 September 2026
- How to view and manage consumption on the platform? — docs, checked 24 September 2026
- Botmaker API 2.0 reference (Stoplight Elements) — docs, checked 24 September 2026
- Botmaker API OpenAPI 3.0.1 specification — docs, checked 24 September 2026
- How to access Botmaker API v2.0? — docs, checked 24 September 2026
- How to access the Botmaker API for WhatsApp? — docs, checked 23 September 2026
- How to Send and Receive Messages via API? — docs, checked 24 September 2026
- ¿Cómo enviar notificaciones vía API? (Sending notifications via API) — docs, checked 24 September 2026
- ¿Cómo integrar webhooks? (Integrating webhooks) — docs, checked 24 September 2026
- Formatos ejemplo de Webhooks (Webhook payload formats) — docs, checked 23 September 2026
- What are Botmaker IPs? — docs, checked 23 September 2026
- Install BM-CLI on your PC — docs, checked 23 September 2026
- How to test your chatbot? — docs, checked 24 September 2026
- AI Assistant: create and configure agents by chatting in natural language — docs, checked 23 September 2026
- How to select a generative artificial intelligence model? — docs, checked 23 September 2026
- Botmaker 3.0 Frequently Asked Questions — docs, checked 23 September 2026
- Capabilities (skills): connect integrations, MCP, and logics to your AI Agents — docs, checked 24 September 2026
- How to set up and customize your Quality Score criteria — docs, checked 23 September 2026
- Botmaker Help Center (language switch en / es / pt) — docs, checked 24 September 2026
- botmaker.com/llms.txt (HTTP 500) — other, checked 24 September 2026
- botmaker-com GitHub organization — repo, checked 24 September 2026
- botmaker-org GitHub organization — repo, checked 24 September 2026
- iganacioroma/botmaker-mcp-server (community) — repo, checked 24 September 2026
- iganacioroma/botmaker-mcp-server — src/index.ts (tool registrations and transport) — repo, checked 24 September 2026
- mcp.botmaker.com (Botmaker-hosted MCP endpoint, undocumented) — other, checked 24 September 2026
- How to create an MCP-type code action — docs, checked 24 September 2026
- Official MCP Registry search for "botmaker" — registry, checked 24 September 2026
- Botmaker on Pipedream Connect — marketplace, checked 24 September 2026
- Claude connector directory — Botmaker (HTTP 404) — marketplace, checked 24 September 2026
- Lovable docs index (llms.txt) — platform-docs, checked 24 September 2026
- Botmaker channels and integrations — other, checked 24 September 2026
- Botmaker channels — WhatsApp — other, checked 23 September 2026
- How to connect channels? — docs, checked 23 September 2026
- How to create and connect my WhatsApp Business Platform account with Botmaker? — docs, checked 23 September 2026
- What are the categories of templates? — docs, checked 24 September 2026
- How to create templates for notification management? — docs, checked 24 September 2026
- What are WhatsApp Flows? — docs, checked 23 September 2026
- Use WhatsApp from your phone and Botmaker at the same time (Coexistence) — docs, checked 23 September 2026
- How to set up WhatsApp Payments — docs, checked 23 September 2026
- How to integrate Mercado Pago? — docs, checked 23 September 2026
- How to integrate PayPal? — docs, checked 23 September 2026
- Bulk sending using the SMS channel — docs, checked 24 September 2026
- How to integrate the email channel into Botmaker? — docs, checked 23 September 2026
- How to integrate the webchat channel? — docs, checked 23 September 2026
- Connect Phone Lines for Callbots and Agent Calls — docs, checked 23 September 2026
- Privacy Policy at Botmaker (data and file retention settings) — docs, checked 23 September 2026